Privacy Policy

Last updated: January 16, 2024

Information Collected by Google AdSense:

Edmonton Mama uses Google AdSense, a service for displaying advertisements provided by Google Inc. Information collected by Google AdSense may include:

1. Cookies and Web Beacons: Google AdSense uses cookies to serve ads based on a user’s interests and previous interactions. These cookies enable personalized ad content and help track ad performance.

2. DoubleClick DART Cookie: Google’s use of the DART cookie enables it to serve ads to users based on their visit to our site and other sites on the internet.

Transparency and Consent Framework (TCF):

In accordance with the IAB Europe Transparency and Consent Framework (TCF) for GDPR and ePrivacy compliance, we:

– Inform users about the purposes of data processing for personalized advertising.
– Seek user consent before processing personal data for ad personalization.
– Provide users with options to manage their consent preferences.

How Google AdSense Uses Information:

Google AdSense may use the collected information for the following purposes:

– Personalizing ads based on user interests.
– Improving ad performance and relevance.
– Preventing fraud and ensuring ad quality.

Managing Cookies:

Users can control and disable cookies through their browser settings. However, disabling cookies may affect the functionality of certain features on our website.

Third-Party Links:

Our website may contain links to third-party sites. We are not responsible for the privacy practices or content of these sites. Please review the privacy policies of third-party websites.

Changes to This Privacy Policy:

We reserve the right to update or change our privacy policy at any time. Any changes will be effective immediately upon posting the updated policy on our website.

Contact Information:

If you have any questions or concerns about our privacy policy, please contact us at contact@edmontonmama.ca